Is your website geared for responsive design? If it is not, you are missing out! Responsive design helps readers using smart phones or tables access the content on your website easily. When your website has responsive design, it knows which way to display your content based on what size browser the reader is using. This eliminates the annoyance of zooming in and swiping back and forth to read a page.
Also, take a look through this article to learn more about responsive design and how important it is.