Artificial Intelligence Marketing

Arriving at a Nash Equilibrium

A lot of us don't often hear about the ‘Nash equilibrium’ – but it's something that is absolutely valuable in explaining new technologies to audiences. It may be mostly the province of formal academic speakers in a lecture setting, but the Nash equilibrium can tell

Building the Best Drive-Through – Four Ways AI and ML Are Reinventing Business

When people who aren't much involved with AI read about it, there's often a lot of confusion. You can look at the technical ways that people set up artificial intelligence and machine learning projects, and not really understand how it practically helps business. Yes, you

Six Top Applications of Artificial Intelligence in Marketing

How is artificial intelligence important in marketing? – Let's count the ways… Machine learning and artificial intelligence are rapidly changing the world we live in. From medicine and agriculture to retail, marketing and business administration, AI is giving us better tools to work with. Here

Humans Process Images, Too!

There's a lot today that's being said about artificial intelligence and image processing – and some of it’s shedding light on how we perceive images as humans. Essentially, we have specific visual processes through which we take in pictures – and on the web, that's

Deep Networks – Drop a Pebble in a Pool

Machine learning and artificial intelligence are advancing quickly! A lot of professionals recognize this, rightly, as the new frontier of computing. We’ve already come up with sophisticated big data strategies to get business insights. The next step, it seems, is to get computers to “learn”

Which is Better for Your Business, Supervised or Unsupervised Machine Learning?

Many businesses these days are thinking about putting a toe into the waters of machine learning. They’re hearing a lot about this new kind of technology – and when you hear about brand-new technologies, you want to get in on the ground floor. You

Game Theory: An Important Part of Machine Learning

To say that there is a lot happening in machine learning would be an understatement. To say that there is a lot happening in machine learning would be an understatement. The industry is booming, and data scientists are working on all sorts of angles to

How AI and Machine Learning Can Change Audience Targeting

Maybe you’re hearing a lot about machine learning or deep learning, or reading articles about artificial intelligence (AI), and you’re wondering what this really means for business. The rapid progress that the data scientist community is making on machine learning and AI will change the

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